Orders fulfilled
THE JOURNEY / 02
“You have to go to the customer. The customer will not come to you.”— Advice from his father
Built from experiments,
not a playbook.
The hustle years
Event-management work in Hyderabad and exposure beyond India planted the first seed for a mobile-commerce business.
DeoDap begins in Rajkot
A small family business starts supplying merchandise to retailers as Indian ecommerce begins to take shape.
Two experiments teach the rules
Folding water bottles proved personal taste is not market demand. Google VR cardboards proved a business must choose where it can win. Sameer chose selling and distribution.
DeoDap International Pvt. Ltd.
On 20 November, the family business formally becomes a company and prepares for its next phase of scale.
Wholesale and dropshipping at scale
Inventory, sourcing, cataloguing and fulfilment become one operating system for sellers across Tier 2 and Tier 3 India.
Forbes India D2C LevelUp
A panel conversation in New Delhi on building seamless omnichannel experiences alongside leading Indian founders.
One crore orders—and counting
DeoDap is expanding value commerce while bringing practical AI into product discovery, operations and everyday decisions.
